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Cusumano, Michael A

The business of platforms : strategy in the age of digital competition, innovation, and power

New York : Harper Business, 2019
Abstract/Sommario: Managers and entrepreneurs in the digital age must learn to live in two worlds: the conventional economy and the platform economy. Platforms that operate for business purposes typically exist at the level of an industry or ecosystem, bringing individuals and organizations together so they can innovate and interact in ways that otherwise wouldn’t be possible. Platforms create economic value far beyond what we see in conventional companies. The Business of Platforms is a valuable and in- ...; [leggi tutto]
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Descrizione The business of platforms : strategy in the age of digital competition, innovation, and power / Michael A. Cusumano, Annabelle Gawer, David B. Yoffie. - New York : Harper Business, 2019. - XI, 304 p ; 24 cm.
Numeri
  • EAN: 9780062896322
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  • 658.514 - Gestione generale. Uso della tecnologia
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ID scheda 25425
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Cusumano, Michael A
Gawer, Annabelle
Yoffie, David B
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